For those who are just getting started with B2B mobile marketing, having a glossary is useful....
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![The ABCs of Mobile Marketing [Glossary]](data:image/png;base64,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)
![The ABCs of Mobile Marketing [Glossary]](https://media.beatboredom.online/assets/e2f71f27/hubspotopengraph-512.jpg)
![Kate Canada Obregon of Oishii Creative on Social Science and Research [POV]](data:image/png;base64,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)
![Kate Canada Obregon of Oishii Creative on Social Science and Research [POV]](https://media.beatboredom.online/assets/65e6eabf/wtfuture-256.jpg)
![How to Understand & Calculate Statistical Significance [Example]](data:image/png;base64,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)
![How to Understand & Calculate Statistical Significance [Example]](https://media.beatboredom.online/assets/93151b4a/how-to-calculate-stastical-significance-256.jpg)
