Apple Money on the Table for Companies That Get Personalization Right
Read about Apple's acquisition of Matcha and how their work in personalization made them a boat load of money....
Read about Apple's acquisition of Matcha and how their work in personalization made them a boat load of money....
![Have Agencies Abused the Term 'Storytelling'? [Interview]](data:image/png;base64,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)
![Have Agencies Abused the Term 'Storytelling'? [Interview]](https://media.beatboredom.online/assets/bb284b2d/agency-storytelling-256.jpg)
![Do Consumers Prefer to Talk to Chatbots or Humans for Service Needs [New Data]](data:image/png;base64,/9j/2wBDAAYEBQYFBAYGBQYHBwYIChAKCgkJChQODwwQFxQYGBcUFhYaHSUfGhsjHBYWICwgIyYnKSopGR8tMC0oMCUoKSj/2wBDAQcHBwoIChMKChMoGhYaKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCj/wAARCAAVACADASIAAhEBAxEB/8QAGwAAAgEFAAAAAAAAAAAAAAAAAAUEAQIDBgf/xAAqEAACAQMDBAECBwAAAAAAAAABAgMEBREAEiEGEzFBUQeBFBUiM2GRof/EABcBAAMBAAAAAAAAAAAAAAAAAAABAwT/xAAcEQACAgMBAQAAAAAAAAAAAAABAgARBCExA0H/2gAMAwEAAhEDEQA/AO5WC/JeaKrnt8REUUZ2PIOd4HII9evetSu/UnUMNVQSU9QDM9ZGsFNBFsWojIBYPyfAyAc8n171Toa3XezUzUtxtUlVE05m3RLnkqAQwbB45/vTVLLDS36gqan8ZCtN3J4EmJZWZv05ZvA2jwvnnQ8PPlkSB9a5BVdMI1BWKUgnZZFjbLxsRw2B8eOQQMnST6DJfBaa6K4zu7SOKlRPuKMpyCV48EAY9caw2ylR7t1Cs08bGtmkMZDeYRIOfnk/4NMOqbzNSdJVckDy03aZGpTGSuFBxgY9YPI8ZI+NMLZiL6A+x/dL1X0XTtxqo5gJIa+WOPauMIMHB85PJ51Fs9+ul7thSeoRWTL57QO7b6P8aNGp5BIZamjHUFWsSyr6STsfmFXXSzTAtO5RAhcOoXZnngYz99JJIxfemr8tVwjQuEAH7e0EjH3UaNGrryZG0an/2Q==)
![Do Consumers Prefer to Talk to Chatbots or Humans for Service Needs [New Data]](https://media.beatboredom.online/assets/a4428691/chatbots-20-281-29-256.jpg)
