Better Landing Pages Start With a Marketing Persona
Which is better? Hoping that the cute guy will notice you across the crowded room and ask you to coffee? Or going up to the cute guy and asking them...
Which is better? Hoping that the cute guy will notice you across the crowded room and ask you to coffee? Or going up to the cute guy and asking them...
![John Pohlman of Lawrence & Schiller on Building Category Experience and Changing Its Agency Structure [POV]](data:image/png;base64,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)
![John Pohlman of Lawrence & Schiller on Building Category Experience and Changing Its Agency Structure [POV]](https://media.beatboredom.online/assets/4b0bdaea/john-1-1-e1405443798105-300x280-256.jpg)
