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Is Personalizing Your Sales Emails Worth It, According to Data?
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![The Perils of Assimilating to Digital Land [cartoon]](https://media.beatboredom.online/assets/bf329960/hubspotopengraph-256.jpg)
![The Science of Building Better Buyer Personas [Infographic]](data:image/png;base64,/9j/2wBDAAYEBQYFBAYGBQYHBwYIChAKCgkJChQODwwQFxQYGBcUFhYaHSUfGhsjHBYWICwgIyYnKSopGR8tMC0oMCUoKSj/2wBDAQcHBwoIChMKChMoGhYaKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCj/wAARCAANACADASIAAhEBAxEB/8QAFwABAQEBAAAAAAAAAAAAAAAABQcECP/EACUQAAIBAwQCAQUAAAAAAAAAAAEDAgQFEQAGEiExUSIHEzJB4f/EABUBAQEAAAAAAAAAAAAAAAAAAAME/8QAHBEAAQQDAQAAAAAAAAAAAAAAAQACAxEEEzGB/9oADAMBAAIRAxEAPwDbtWyKfbEueowkT1hfj3660tvPZyLjR0b6pPJCUzQMrI/PiTIHyOo+v3qi7ajK027hAhhCRORxgEn0O8aQrHF048+xgED1nGr8giRxA4poLiAc7q5/t30mt801K4lc5Tj1JjjP7YyCTHAxywD50zeLClb5VE4ygofOOI5JGcY1Y1qp0uSyNKjkxkVy+AHISznOgd62cLtNwqg7pMMBYgAPIl/NDE3V6lmftogUv//Z)
![The Science of Building Better Buyer Personas [Infographic]](https://media.beatboredom.online/assets/b70e0498/science-of-buyer-personas-981231-edited-256.jpg)
